Posted on August 01 2014
Last month our Afends forces united for our debut appearance at the 2015 Spring Tradeshows in both Berlin (Europe) & Long Beach (United States). Our Australian, European and American team spent a whirlwind few days showcasing the forthcoming wears both working hard and playing hard.
Taking corporate hospitality to new levels of debauchery, the Afends team tore through the Hotspots of Berlin in a beer and sauerkraut fuelled tornado. Three very long days of showings saw collection get an unprecedented reception, accolades included "the best range at the show", "beyond rad" and the odd "where am I". Taking this in our stride, we celebrated in true Afends fashion conveniently coinciding with Germany's 7 -1 victory against Brazil, Berlin was on fire!
From their it was a quick jetset across the Pond to Long Beach to do it all again with the Californian chapter. Huge thanks to all that come by for a high five and good time! We cannot wait to show you what else we have install next year. A closing remark from one of our competitors on the Afends range and 'extra curricular' activities was "I don't know how you do it, you guys are out of control".
To which we reply, Welcome to Afends Country.